THE ORIGINAL OAT-LY!
EncerradaMista · Brasil
CosméticosOutros setoresTecnologiaRoupasComércio e serviçosEducaçãoAlimentaçãoSaúde e beleza
Andamento no INPI
Em recurso- Depósito17/04/25
- Publicação16/12/25
- Exame
- Indeferido
- Concessão
- Vigente
Pedido indeferido pelo INPI. O processo aguarda a apresentação ou o exame do recurso.
Ver marcas parecidas já registradasÚltima movimentação publicada pelo INPI: 23/06/2026 (RPI 2894). Atualizamos a cada nova RPI, publicada semanalmente.
Esta marca está encerrada — vale investigar antes de avançar
A marca "THE ORIGINAL OAT-LY!" não aparece como ativa no momento. Isso pode abrir espaço de mercado, mas o histórico completo e eventuais conflitos merecem revisão antes de avançar.
Panorama da marca
- Situação INPI
- Aguardando apresentação ou exame de recurso contra o indeferimento de Designação Recebida
- Idade do processo
- 1 ano e 5 meses
- Eventos no processo
- 3
- Última atualização
- 23 de junho de 2026
Dados do processo
- Titular
- Oatly AB
- Procurador
- Licks AdvogadosVer perfil do escritório
- Número do processo
- 501877689
- Número de registro
- 501877689
- Natureza
- Madri Produto/Serviço
- Data do depósito
- 17 de abril de 2025
- Válido até
- 17 de abril de 2035
Produtos e serviços cobertos
Toiletriesbody cleaning and beauty care preparationscosmeticsperfumery and fragrancesskin, eye and nail care preparationsbody cleaning and beauty care preparations containing oatsoat soapsflavorings for beverages [essential oils]essential oils and aromatic extractsessential vegetable oilsflavour enhancers for food [essential oils]food flavorings prepared from essential oilsoat oil for cosmetic purposesbath and shower gelsbath and shower gels containing oatsbeauty milkbeauty milk containing oatsbody and facial butters and creamsbody and facial butters and creams containing oatsbody and facial milkbody and facial milk containing oatscleaning masks for the facecleaning masks for the face containing oatsgrains for buffingnon-medicated skincare preparationsskin cleansing foamsexfoliating scrubs for the feet and handsfacial soapsbath milkbath milk containing oatsnon-medicated bath preparationsnon-medicated bath oilsafter-sun milkbabies' creams [non-medicated]baby body milksbeauty masksmilk for cosmetic purposesmilky lotions for skin carehair removal and shaving preparationstemporary tattoos
Dietary and nutritional preparationsoat-based dietary and nutritional supplement preparationsdietary supplement drinksoat-based dietary supplement drinksdietary supplements in powder formoat-based dietary supplements in powder formdietetic beverages containing oatsfibre (dietary -)nutritional supplement energy barsnutritional drink mix for use as a meal replacementnutritional supplement food barsnutritional supplement energy bars containing oatsnutritional drink mix containing oats for use as a meal replacementnutritional supplement food bars containing oatspowdered nutritional supplement drink mixpowdered nutritional supplement drink mix containing oatsprotein supplement shakesprotein supplement shakes containing oatsoat-based dietary supplement drink mixes [milk substitutes]oat-based dietary supplemental drinks in the nature of vitamin and mineral beverages [milk substitutes]
Software for online messaging and marketingdownloadable digital recipes and collections of recipes in electronic formatcommunity softwaredownloadable software in the nature of a mobile application for food delivery and orderingcomputer software for entertainmentcomputer software for use on handheld mobile digital electronic devices and other consumer electronics
Coffee machinesrefillable coffee capsulescoffeepots, electricespresso coffee machinescoffee percolators, electriccoffee capsules, empty, for electric coffee machines
Ornamental pinsdecorative pins [jewellery]braceletsnecklacesearringscharms [jewelry]decorative articles [trinkets or jewellery] for personal usefriendship braceletsbrooches [jewellery]lockets [jewelry]necklace charmsmetal badges for wear [precious metal]pendants [jewelry]plastic bracelets in the nature of jewelryrings [jewellery]charity wristbands [jewellery]bracelets for watcheswatchesmetal watch bandssports watchescharms for key ringsdecorative key ringskey fobs
Postersprinted recipe cardsdecorative stickersrecipe booksmagazinesrecipe books featuring oat-based food and beveragesmagazines featuring oat-based food and beveragespenspencilsstationerycollectable cardsdecorative stickers for carsgift tagsnote cardsnote bookspaper badgespaper signspostcardsprinted informational cardsprinted menusbeer mats of papercoasters made of papercocktail mats of paperdisposable napkinsflags of paperpaper napkinsplace mats of paper
Tote bagssports bagsbackpacksbumbagscanvas bagscanvas shopping bagscard walletscasual bagscoin pursesgrocery tote bagsmake-up bagstoiletry bags
Tableware, cookware and containersglasses, drinking vessels and barwareserving pots and jugs, coffee pots and tea potsmilk jugsjugs for frothing milknon-electric milk frotherscups, saucers and mugsbowlsinsulated mugscoffee mugsceramic mugsbeer mugs
Clothingfootwearheadweart-shirtsanoraksturtleneck shirtsprinted t-shirtsathletic clothingjacketsouter clothingbomber jacketswind-resistant jacketstrench coatsdenim jacketsquilted jacketsduffel coatsshirtsjumpersjumper dressespolo neck jumperstrouserschino pantshatsbandanasbeaniesfashion hatsflat capssweatbandsheadbandssun hatsvisors being headwearathletic shoesdisposable slipperstrainers
Heat adhesive patches for decoration of textile articles [haberdashery]sewing boxes, sewing kits, sewing needlesdecorative articles for the hairembroideryembroidery for garmentsornamental cloth patchesembroidered patchesbrooches [clothing accessories]embroidered badgescharms, other than for jewellery, key rings or key chains
Dairy substitutesdairy product substitutesmilk substitutesmilk substitutes containing oatsoat milk [milk substitute]oat-based beverages and drinks for use as a milk substitutemilk substitute based beverages and drinks [milk substitute predominating]almond milk, almond milk-based beveragescoconut milk, coconut milk-based beveragesfruit-flavored oat milk-based drinksmilk substitute-based drinks containing coffeeyoghurt substitutesyoghurt substitutes containing oatsmilk substitute preparations for making yoghurtoat-based yoghurt substituteoat-based yoghurt and drinking yoghurt free of milk and lactoseyoghurt and drinking yoghurt substitutes containing oatsfruit-flavored yoghurt substitutesfruit-flavored yoghurt substitutes containing oatssour milk substitutessour cream substitutessour milk substitutes containing oatssour cream substitutes containing oatscream substitutescrème fraiche substitutescream substitutes containing oatcrème fraiche substitutes containing oatsnon-dairy creameroat-based cooking cream and creamervegetable based creambutter substitutes, margarine substitutesoat-based butter substitutesoat-based margarine substitutescheese substitutesoat-based cheesemilk substitute powder, milk substitute powder for food and nutritional purposesdried milk substitute powder, cream substitute powderflavored milk substitute powder for making drinksvegetable powderscoconut milk powdervegetable spreadsprocessed fruit, fruit snacksfruit chipsfruit-based snack foodsmilkshakesflavoured milkshakesoat-based milkshakesflavoured oat-based milkshakesmilkshakes made from milk substitutesnon-dairy milkshakesmilkshakes substitute
Processed grains, starches, and goods made thereof, baking preparations and yeastsdoughs, batters, and mixes thereforfood preparations based on grainsoat flourmalt-based food preparationsmixes for making bakery productsoat barsflour of oatscereal preparations containing oat branoat biscuits for human consumptionoat cakes for human consumptionflapjacksoat flour based chipsoat flour based savory snacksflour based snack foodsgrain-based chipsgrain-based snack foodssnack food products made from cereal floursnack food products made from cereal starchconfectionery made from dairy substitutesoat clusters containing dried fruitwafflesmalted bread mixoat-based flatbreadscookiescereal barscoffee-based beverage containing milk substitutescoffee-based beverages containing ice cream substitutes (affogato)coffee concentratesground coffeeinstant coffeeartificial coffeeground coffee beanscoffee based beveragescoffee capsules, filledpreparations for making beverages [coffee based]filters in the form of paper bags filled with coffeedairy-free chocolateoat pastaoat porridgeready-to-eat cerealscake mixesbread mixesnon-dairy frozen yoghurtoat-based ice cream substitutehigh-protein cereal barsice cream drinksflavoured ice cream drinksoat-based ice cream drinksflavoured oat-based ice cream drinksice cream drinks made from milk substitutesnon-dairy ice cream drinksice cream drink substituteice creamflavoured ice-creamoat-based ice creamoat-based flavoured ice-creamice cream made from milk substitutesnon-dairy ice creamice cream substitutemilk substitutes frozen yoghurtoat-based custardoat-based vanilla custardoat-based vanilla sauce
Oatsunprocessed oatsraw oatsfresh oatsmaltunprocessed cerealsgrains [cereals]raw and unprocessed grains
Preparations for making beveragesnon-alcoholic beveragesoat-based beverageswaterscoconut waterflavored watersfruit flavoured waterspowders used in the preparation of coconut water drinksmalt wortcarbonated non-alcoholic drinksdry ginger aleginger beerginger alealoe juice beveragescoconut-based beveragesbeverages consisting of a blend of fruit and vegetable juicesnon-alcoholic fruit drinkssmoothies containing grains and oatsconcentrates for use in the preparation of soft drinksextracts for making non-alcoholic beveragesextracts of unfermented mustmalt syrup for beveragesstarch-based dry mixes for beverage preparationsyrups for making whey-based beveragessyrups for making beveragesbeer and non-alcoholic beerbeer and non-alcoholic beer containing oatsbeer wortbeer-based beveragessports drinksoat-based sports drinksprotein-enriched sports beverages containing oatssports drinks containing electrolytesconcentrates for use in the preparation of sports drinksenergy drinks
Alcoholic cocktails containing oat-based dairy substitutesliqueurs containing oat-based dairy substitutesnone of the aforesaid goods being wine or wine-based beverages
Classe 35 — Comércio e serviços
Retail services and online retail services in relation to dietary supplement drinks, nutritional supplement food, nutritional drink mixes and protein shakesretail services and online retail services in relation to pins [jewellery], bracelets, necklaces, earrings, charms [jewelry] and decorative articles [trinkets or jewellery], watches and key ringsretail services and online retail services in relation to stickers, posters, recipe books, magazines, temporary tattoos, stationery, note cards, coasters, napkins and place matsretail services and online retail services in relation to tote bags, sports bags, canvas bags, wallets and toiletry bagsretail services and online retail services in relation to accessories for apparel, embroidered patches and badgesretail services and online retail services in relation to unprocessed oatsretail services and online retail services in relation to oat-based food and beverage products including milk substitutes, yoghurt substitutes, sour cream substitutes, cream substitutes, crème fraiche substitutes, cheese substitutes, butter substitutes and milkshakesretail services and online retail services in relation to oat-based food and beverage products including bars, snack foods, cereals, coffee-based beverages, ice cream, frozen yoghurt, ice cream drinks and custardretail services and online retail services in relation to oat-based beverages, coconut-based beverages, beer, non-alcoholic beer, sports drinks, protein-enriched sports drinks and energy drinksretail services and online retail services in relation to alcoholic cocktails containing oat-based dairy substitutes and liqueurs containing oat-based dairy substitutes
Provision of educational courses relating to diet and nutritionworkshops for recreational purposesconducting workshops and seminars relating to diet and nutritiononline entertainment servicesentertainment servicespublication of musicproviding on-line music, not downloadableproduction of sound and music recordingsprovision of online music, not downloadableentertainment in the form of recorded music (services providing -)organising of sports competitions and sports eventsofficiating at sports contestsarranging and conducting of sports events for charitable purposes
Serving food and drink in restaurants, bars and cafescafé servicescafeteria servicescateringcoffee shopscoffee bar serviceshospitality services [food and drink]juice barsmobile restaurant servicesproviding of food and drink via a mobile trucktake-away fast food services
Providing nutritional information about fooddietary and nutritional adviceinformation relating to diet and nutritiondietary and nutritional guidancefood nutrition consultation
Classificação de Viena
Elementos figurativos identificados na marca, segundo a classificação internacional de Viena (OMPI).
5.7.2Plantas
27.5.25Formas de escrita, numerais
24.17.4Heráldica, moedas, emblemas, símbolos
Linha do tempo do processo
3 eventosMovimentações mais recentes da marca “THE ORIGINAL OAT-LY!” publicadas na Revista da Propriedade Industrial (RPI). O detalhe de cada despacho fica na consulta completa.
- Indeferimento / extinção23 de jun. de 2026RPI 2894
Indeferimento de designação
Detalhes na consulta completa - Ação / prazo16 de dez. de 2025RPI 2867
Publicação de pedido de registro para oposição (exame formal de designação concluído)
Detalhes na consulta completa
O que fazer se a sua marca se aproxima de "THE ORIGINAL OAT-LY!"?
Conflitos de marcas no Brasil são resolvidos com base na anterioridade do depósito, nas classes de Nice e no segmento de atuação. O processo tem várias fases e pode ficar complexo quando o nome é parecido ou o mercado se cruza. Uma leitura cuidadosa ajuda a decidir se vale seguir, ajustar ou recuar.
A TrademarkIQ cruza histórico, decisões e padrões de aprovação por classe e setor em uma base com +6 milhões de processos brasileiros. Isso ajuda a enxergar o risco com mais contexto e a encontrar o melhor caminho comercial e jurídico para a sua marca.
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Escritórios especializados
Notória Marcas e Patentes
89% aprovação
Sul América Marcas e Patentes
62% aprovação
Matos e Associados - Advogados
74% aprovação
Quer registrar a sua marca?
- 1Diga o nome e o ramo. A análise de anterioridade sai da base oficial do INPI, a mesma que você acabou de consultar.
- 2Um escritório verificado assume o caso, define as classes e a especificação, e protocola no INPI.
- 3Você recebe o número do processo e acompanha cada despacho até a decisão final.
Sem custo para pedir a análise. O preço depende do escritório e do caso.
Dados atualizados a partir de uma base com +6 milhões de marcas brasileiras analisadas. Esta página é informativa e não substitui parecer jurídico, mas ajuda a orientar a decisão com mais contexto comercial e técnico.