Logo THE ORIGINAL OAT-LY!

THE ORIGINAL OAT-LY!

Encerrada

Mista · Brasil

CosméticosOutros setoresTecnologiaRoupasComércio e serviçosEducaçãoAlimentaçãoSaúde e beleza

Esta marca está encerrada — vale investigar antes de avançar

A marca "THE ORIGINAL OAT-LY!" não aparece como ativa no momento. Isso pode abrir espaço de mercado, mas o histórico completo e eventuais conflitos merecem revisão antes de avançar.

Panorama da marca

Situação INPI
Aguardando apresentação ou exame de recurso contra o indeferimento de Designação Recebida
Idade do processo
1 ano e 3 meses
Eventos no processo
3
Última atualização
23 de junho de 2026

Dados do processo

Titular
Oatly AB
Procurador
P. B. (pessoa física)
Número do processo
501877689
Número de registro
501877689
Natureza
Madri Produto/Serviço
Data do depósito
17 de abril de 2025
Válido até
17 de abril de 2035

Produtos e serviços cobertos

Classe 3Cosméticos

Toiletries; body cleaning and beauty care preparations; cosmetics; perfumery and fragrances; skin, eye and nail care preparations; body cleaning and beauty care preparations containing oats; oat soaps; flavorings for beverages [essential oils]; essential oils and aromatic extracts; essential vegetable oils; flavour enhancers for food [essential oils]; food flavorings prepared from essential oils; oat oil for cosmetic purposes; bath and shower gels; bath and shower gels containing oats; beauty milk; beauty milk containing oats; body and facial butters and creams; body and facial butters and creams containing oats; body and facial milk; body and facial milk containing oats; cleaning masks for the face; cleaning masks for the face containing oats; grains for buffing; non-medicated skincare preparations; skin cleansing foams; exfoliating scrubs for the feet and hands; facial soaps; bath milk; bath milk containing oats; non-medicated bath preparations; non-medicated bath oils; after-sun milk; babies' creams [non-medicated]; baby body milks; beauty masks; milk for cosmetic purposes; milky lotions for skin care; hair removal and shaving preparations; temporary tattoos.;

Classe 5Outros setores

Dietary and nutritional preparations; oat-based dietary and nutritional supplement preparations; dietary supplement drinks; oat-based dietary supplement drinks; dietary supplements in powder form; oat-based dietary supplements in powder form; dietetic beverages containing oats; fibre (dietary -); nutritional supplement energy bars; nutritional drink mix for use as a meal replacement; nutritional supplement food bars; nutritional supplement energy bars containing oats; nutritional drink mix containing oats for use as a meal replacement; nutritional supplement food bars containing oats; powdered nutritional supplement drink mix; powdered nutritional supplement drink mix containing oats; protein supplement shakes; protein supplement shakes containing oats; oat-based dietary supplement drink mixes [milk substitutes]; oat-based dietary supplemental drinks in the nature of vitamin and mineral beverages [milk substitutes].;

Classe 9Tecnologia

Software for online messaging and marketing; downloadable digital recipes and collections of recipes in electronic format; community software; downloadable software in the nature of a mobile application for food delivery and ordering; computer software for entertainment; computer software for use on handheld mobile digital electronic devices and other consumer electronics.;

Classe 11Outros setores

Coffee machines; refillable coffee capsules; coffeepots, electric; espresso coffee machines; coffee percolators, electric; coffee capsules, empty, for electric coffee machines.;

Classe 14Outros setores

Ornamental pins; decorative pins [jewellery]; bracelets; necklaces; earrings; charms [jewelry]; decorative articles [trinkets or jewellery] for personal use; friendship bracelets; brooches [jewellery]; lockets [jewelry]; necklace charms; metal badges for wear [precious metal]; pendants [jewelry]; plastic bracelets in the nature of jewelry; rings [jewellery]; charity wristbands [jewellery]; bracelets for watches; watches; metal watch bands; sports watches; charms for key rings; decorative key rings; key fobs.;

Classe 16Outros setores

Posters; printed recipe cards; decorative stickers; recipe books; magazines; recipe books featuring oat-based food and beverages; magazines featuring oat-based food and beverages; pens; pencils; stationery; collectable cards; decorative stickers for cars; gift tags; note cards; note books; paper badges; paper signs; postcards; printed informational cards; printed menus; beer mats of paper; coasters made of paper; cocktail mats of paper; disposable napkins; flags of paper; paper napkins; place mats of paper.;

Classe 18Outros setores

Tote bags; sports bags; backpacks; bumbags; canvas bags; canvas shopping bags; card wallets; casual bags; coin purses; grocery tote bags; make-up bags; toiletry bags.;

Classe 21Outros setores

Tableware, cookware and containers; glasses, drinking vessels and barware; serving pots and jugs, coffee pots and tea pots; milk jugs; jugs for frothing milk; non-electric milk frothers; cups, saucers and mugs; bowls; insulated mugs; coffee mugs; ceramic mugs; beer mugs.;

Classe 25Roupas

Clothing; footwear; headwear; t-shirts; anoraks; turtleneck shirts; printed t-shirts; athletic clothing; jackets; outer clothing; bomber jackets; wind-resistant jackets; trench coats; denim jackets; quilted jackets; duffel coats; shirts; jumpers; jumper dresses; polo neck jumpers; trousers; chino pants; hats; bandanas; beanies; fashion hats; flat caps; sweatbands; headbands; sun hats; visors being headwear; athletic shoes; disposable slippers; trainers.;

Classe 26Outros setores

Heat adhesive patches for decoration of textile articles [haberdashery]; sewing boxes, sewing kits, sewing needles; decorative articles for the hair; embroidery; embroidery for garments; ornamental cloth patches; embroidered patches; brooches [clothing accessories]; embroidered badges; charms, other than for jewellery, key rings or key chains.;

Classe 29Outros setores

Dairy substitutes; dairy product substitutes; milk substitutes; milk substitutes containing oats; oat milk [milk substitute]; oat-based beverages and drinks for use as a milk substitute; milk substitute based beverages and drinks [milk substitute predominating]; almond milk, almond milk-based beverages; coconut milk, coconut milk-based beverages; fruit-flavored oat milk-based drinks; milk substitute-based drinks containing coffee; yoghurt substitutes; yoghurt substitutes containing oats; milk substitute preparations for making yoghurt; oat-based yoghurt substitute; oat-based yoghurt and drinking yoghurt free of milk and lactose; yoghurt and drinking yoghurt substitutes containing oats; fruit-flavored yoghurt substitutes; fruit-flavored yoghurt substitutes containing oats; sour milk substitutes; sour cream substitutes; sour milk substitutes containing oats; sour cream substitutes containing oats; cream substitutes; crème fraiche substitutes; cream substitutes containing oat; crème fraiche substitutes containing oats; non-dairy creamer; oat-based cooking cream and creamer; vegetable based cream; butter substitutes, margarine substitutes; oat-based butter substitutes; oat-based margarine substitutes; cheese substitutes; oat-based cheese; milk substitute powder, milk substitute powder for food and nutritional purposes; dried milk substitute powder, cream substitute powder; flavored milk substitute powder for making drinks; vegetable powders; coconut milk powder; vegetable spreads; processed fruit, fruit snacks; fruit chips; fruit-based snack foods; milkshakes; flavoured milkshakes; oat-based milkshakes; flavoured oat-based milkshakes; milkshakes made from milk substitutes; non-dairy milkshakes; milkshakes substitute.;

Classe 30Outros setores

Processed grains, starches, and goods made thereof, baking preparations and yeasts; doughs, batters, and mixes therefor; food preparations based on grains; oat flour; malt-based food preparations; mixes for making bakery products; oat bars; flour of oats; cereal preparations containing oat bran; oat biscuits for human consumption; oat cakes for human consumption; flapjacks; oat flour based chips; oat flour based savory snacks; flour based snack foods; grain-based chips; grain-based snack foods; snack food products made from cereal flour; snack food products made from cereal starch; confectionery made from dairy substitutes; oat clusters containing dried fruit; waffles; malted bread mix; oat-based flatbreads; cookies; cereal bars; coffee-based beverage containing milk substitutes; coffee-based beverages containing ice cream substitutes (affogato); coffee concentrates; ground coffee; instant coffee; artificial coffee; ground coffee beans; coffee based beverages; coffee capsules, filled; preparations for making beverages [coffee based]; filters in the form of paper bags filled with coffee; dairy-free chocolate; oat pasta; oat porridge; ready-to-eat cereals; cake mixes; bread mixes; non-dairy frozen yoghurt; oat-based ice cream substitute; high-protein cereal bars; ice cream drinks; flavoured ice cream drinks; oat-based ice cream drinks; flavoured oat-based ice cream drinks; ice cream drinks made from milk substitutes; non-dairy ice cream drinks; ice cream drink substitute; ice cream; flavoured ice-cream; oat-based ice cream; oat-based flavoured ice-cream; ice cream made from milk substitutes; non-dairy ice cream; ice cream substitute; milk substitutes frozen yoghurt; oat-based custard; oat-based vanilla custard; oat-based vanilla sauce.;

Classe 31Outros setores

Oats; unprocessed oats; raw oats; fresh oats; malt; unprocessed cereals; grains [cereals]; raw and unprocessed grains.;

Classe 32Outros setores

Preparations for making beverages; non-alcoholic beverages; oat-based beverages; waters; coconut water; flavored waters; fruit flavoured waters; powders used in the preparation of coconut water drinks; malt wort; carbonated non-alcoholic drinks; dry ginger ale; ginger beer; ginger ale; aloe juice beverages; coconut-based beverages; beverages consisting of a blend of fruit and vegetable juices; non-alcoholic fruit drinks; smoothies containing grains and oats; concentrates for use in the preparation of soft drinks; extracts for making non-alcoholic beverages; extracts of unfermented must; malt syrup for beverages; starch-based dry mixes for beverage preparation; syrups for making whey-based beverages; syrups for making beverages; beer and non-alcoholic beer; beer and non-alcoholic beer containing oats; beer wort; beer-based beverages; sports drinks; oat-based sports drinks; protein-enriched sports beverages containing oats; sports drinks containing electrolytes; concentrates for use in the preparation of sports drinks; energy drinks.;

Classe 33Outros setores

Alcoholic cocktails containing oat-based dairy substitutes; liqueurs containing oat-based dairy substitutes; none of the aforesaid goods being wine or wine-based beverages.;

Classe 35Comércio e serviços

Retail services and online retail services in relation to dietary supplement drinks, nutritional supplement food, nutritional drink mixes and protein shakes; retail services and online retail services in relation to pins [jewellery], bracelets, necklaces, earrings, charms [jewelry] and decorative articles [trinkets or jewellery], watches and key rings; retail services and online retail services in relation to stickers, posters, recipe books, magazines, temporary tattoos, stationery, note cards, coasters, napkins and place mats; retail services and online retail services in relation to tote bags, sports bags, canvas bags, wallets and toiletry bags; retail services and online retail services in relation to accessories for apparel, embroidered patches and badges; retail services and online retail services in relation to unprocessed oats; retail services and online retail services in relation to oat-based food and beverage products including milk substitutes, yoghurt substitutes, sour cream substitutes, cream substitutes, crème fraiche substitutes, cheese substitutes, butter substitutes and milkshakes; retail services and online retail services in relation to oat-based food and beverage products including bars, snack foods, cereals, coffee-based beverages, ice cream, frozen yoghurt, ice cream drinks and custard; retail services and online retail services in relation to oat-based beverages, coconut-based beverages, beer, non-alcoholic beer, sports drinks, protein-enriched sports drinks and energy drinks; retail services and online retail services in relation to alcoholic cocktails containing oat-based dairy substitutes and liqueurs containing oat-based dairy substitutes.;

Classe 41Educação

Provision of educational courses relating to diet and nutrition; workshops for recreational purposes; conducting workshops and seminars relating to diet and nutrition; online entertainment services; entertainment services; publication of music; providing on-line music, not downloadable; production of sound and music recordings; provision of online music, not downloadable; entertainment in the form of recorded music (services providing -); organising of sports competitions and sports events; officiating at sports contests; arranging and conducting of sports events for charitable purposes.;

Classe 43Alimentação

Serving food and drink in restaurants, bars and cafes; café services; cafeteria services; catering; coffee shops; coffee bar services; hospitality services [food and drink]; juice bars; mobile restaurant services; providing of food and drink via a mobile truck; take-away fast food services.;

Classe 44Saúde e beleza

Providing nutritional information about food; dietary and nutritional advice; information relating to diet and nutrition; dietary and nutritional guidance; food nutrition consultation.;

Classificação de Viena

Elementos figurativos identificados na marca, segundo a classificação internacional de Viena (OMPI).

24.17.4Heráldica, moedas, emblemas, símbolos
27.5.25Formas de escrita, numerais
5.7.2Plantas

Linha do tempo do processo

3 eventos

Movimentações mais recentes da marca “THE ORIGINAL OAT-LY!” publicadas na Revista da Propriedade Industrial (RPI). O detalhe de cada despacho fica na consulta completa.

  1. Indeferimento / extinção23 de jun. de 2026RPI 2894

    Indeferimento de designação

    Detalhes na consulta completa
  2. Andamento24 de fev. de 2026RPI 2877

    Deferimento da petição

    Detalhes na consulta completa
  3. Ação / prazo16 de dez. de 2025RPI 2867

    Publicação de pedido de registro para oposição (exame formal de designação concluído)

    Detalhes na consulta completa

O que fazer se a sua marca se aproxima de "THE ORIGINAL OAT-LY!"?

Conflitos de marcas no Brasil são resolvidos com base na anterioridade do depósito, nas classes de Nice e no segmento de atuação. O processo tem várias fases e pode ficar complexo quando o nome é parecido ou o mercado se cruza. Uma leitura cuidadosa ajuda a decidir se vale seguir, ajustar ou recuar.

A TrademarkIQ cruza histórico, decisões e padrões de aprovação por classe e setor em uma base com +6 milhões de processos brasileiros. Isso ajuda a enxergar o risco com mais contexto e a encontrar o melhor caminho comercial e jurídico para a sua marca.

Vigilância de marca

Seja avisado antes que vire problema

Monitoramento contínuo: receba um alerta a cada novo depósito que possa colidir com THE ORIGINAL OAT-LY! ou com a sua marca — a tempo de se opor dentro do prazo.

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Dados actualizados a partir de uma base com +6 milhões de marcas brasileiras analisadas. Esta página é informativa e não substitui parecer jurídico, mas ajuda a orientar a decisão com mais contexto comercial e técnico.