BRAND DNA FIT

Classe 9 — Tecnologia

Software; marketing research software; computer software for advertising; software for evaluating customer behavior on online shops and physical shops; business performance management software; software for evaluating brand positioning on the market; software that evaluates consumer reactions to brand advertising; artificial intelligence and machine learning software.;

Classe 35 — Comércio e serviços

Brand strategy services; brand positioning services; marketing services; analysis of reactions to advertising and market studies; brand testing services; commercial evaluation services for brands; commercial brand-image studies; assistance for businesses relating to corporate identity; advisory services with respect to corporate branding; development of consumer profiles for commercial or marketing purposes; consumer profiling for commercial and marketing purposes; providing advice with respect to consumer behavior analysis; advice on the analysis of consumer buying habits and needs provided with sensory, qualitative and quantitative data; commercial information and advice for consumers [consumer advice shop]; analysis of consumer behavior; providing commercial information to consumers; providing information and advice for consumers with respect to selection of products and items to be purchased; market research services taking into account Internet usage patterns; commercial studies; computerized business research; strategic business analysis; commercial data research; business analysis services; business trend analysis; compilation of commercial statistics; analysis of commercial statistics; commercial and market studies; surveys for business purposes; market analysis and advice regarding brand positioning; analysis of statistics concerning market studies in brand positioning; shop network management and optimization services; preparation of market analysis reports; research and analyses in the field of brand positioning and visual identity; online administrative, advertising and marketing services to support the marketing of goods and services on a computer network; providing commercial and advertising information, including the following services: providing data on evaluations and ratings concerning brands; compiling information into a computer database, in relation to the following fields: feedback from evaluations and ratings for brands; distribution of advertising and business information; public relations services; advertising; customer loyalty services and customer club services for commercial, promotional and/or advertising purposes; conducting incentive, bonus and loyalty programs for advertising purposes and business promotion; computerized file management services; compilation of online computer databases and online searchable databases; commercial management services; commercial administration; business inquiries; compiling online computer databases and online searchable databases containing information concerning brands; provision and compilation of business information directories for publishing on the Internet; providing business information in the nature of compilations, rankings, evaluations, reports, references and recommendations relating to business organizations, service providers, via a global computer network; retail sale services for personal data; administrative data processing; compilation of statistics; market study; marketing, also on digital networks; opinion polling; provision of business information via the Internet; arranging newspaper subscriptions for third parties.;

Classe 42 — Software e TI

Design and development of software; software development; programming for computers; designing graphics and uniforms to form the corporate image of a company; programming of software for evaluating customer behavior on online shops; programming software to assess consumer reactions to brand advertising, in particular in connection with data indexing and analysis of collected data, and in connection with artificial intelligence for customizing algorithms to define a customized brand offer; computer services for data automation, in relation to the following fields: Brands; designing, developing and providing search engines for obtaining data on brands, via a global computer network; hosting a website featuring brand reviews; updating Internet pages, in relation to the field of brands; advice with respect to artificial intelligence; research in the field of artificial intelligence; technological advice in the field of artificial intelligence; platforms for artificial intelligence as SaaS [Software as a Service]; providing artificial-intelligence computer programs on data networks.;